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Uploaded 1 month ago
Duration: 0h 4m 25s
First-time luxury buyers power BMW to record sales
The share of first-time luxury customers in BMW's portfolio has risen sharply -- from around 43 per cent in 2024 to nearly 49 per cent in 2025. In some models, the figure is even higher.
Uploaded by: Rediff Video Desk on Mon, 19 Jan 2026 14:14:20 +0530
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Tags: First-time luxury buyers power BMW to record sales
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